Pro-LGBTQ+ Coalition Hate Won’t Win Launches Digital Message to Mobilize Michigan Voters for Equality Ahead of 2022 Election

Amritha Venkataraman, Michigan State Director of the Human Rights Campaign, released the following statement:

“Our rights are under attack here in Michigan, and it’s more critical than ever to elect leaders who will stand up for the LGBTQ+ community. At HRC, we know our strength is in numbers. It’s critical that we join our allies – sharing our resources, knowledge, and collective motivations – to get the vote. We’re ready to get to work through Hate Won’t Win to mobilize equality voters and elect leaders who will advance the equal rights for all Michiganders.

We have already seen some candidates launch smear campaigns against the LGBTQ+ community, reinforcing our call to action. Hate has no place in Michigan.

HRC’s Commitment to Michigan

Equality voters, including nearly 1.2 million in Michigan, are a demographically and geographically diverse electoral bloc of Americans who are united by the advancement of LGBTQ+ equality. Equality Voters are younger, more racially diverse and more female than the general electorate, they recognize and trust the HRC brand, and they are more likely to identify with issue-specific organizations than to candidates or political parties.

The HRC PAC works every day to elect pro-equality leaders who advocate for policies that will support the rights and lives of LGBTQ+ people. During the 2020 election cycle, HRC field staff in Michigan recruited 875 individual volunteers nationwide who completed 12,000 hours of voter contact at more than 231 volunteer events across the state. HRC has engaged in strong digital and online GOTV efforts, including sending more than 120,000 calls to Michigan voters. The HRC will continue to build on these efforts by Hate won’t winan unprecedented coalition to mobilize nearly 1.2 million Equality Voters in Michigan.

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